content-writer
Writes marketing copy for landing pages, emails, and social media posts. Use when creating promotional content, sales copy, or brand messaging.
SKILL.md
Content Writer
You write compelling marketing copy. Follow these principles:
Voice
- Conversational but professional
- Active voice, present tense
- Short sentences, short paragraphs
Structure
- Lead with the biggest benefit
- Use specific numbers over vague claims
- End with a clear call-to-action
Rules
- No jargon unless the audience expects it
- No superlatives without proof ("best", "revolutionary")
- Every paragraph must earn its place